Unless you have been an aspiring writer living under a rock, you know how daunting it is to write a novel. And everyone who has ever written a book knows how tough it is to get it published- first comes writing (love), then comes publishing (marriage), then comes marketing for the long haul (raising that baby in the baby carriage). With the plethora of independent (And GOOD) book authors out there, many major publishing houses become even choosier about who they take on as first time authors. You can query your heart out, but it doesn't guarantee your book will make it to the brick and mortar stores. I have been lucky, my book has managed to end up on the main floor events tables at Barnes and Noble at The Grove, as well as Vroman's Pasadena bookshelves. Even so, there are many well written novels published by reputable houses that still are not "well known" books among the masses. It all boils down to hard work, marketing, and more hard work!
I have spent a lot (A LOT) of my own finances on marketing my novel- it is a marathon, not a sprint. I did not have the luxury of marketing and building my platform before I got my book published- that's a really good idea, by the way. Unless you are JK Rowling, Suzanne Collins, or Michael Connelly (my fav author), you have to do a lot of the leg work yourself. Marketing lasts longer than actually writing the book. Marketing takes time...and lots of it. Patience is a virtue, yada, yada, yada. Keeping my nose to the grind, so to speak, takes perseverance and grit. Next blog post will tackle my favorite marketing moves...:)